SE Ranking
AI-powered SEO platform covering rank tracking, keyword research, audits, and AI search visibility.
How the 7.4 was reached
- Quality of output8/10
G2 rating 4.8/5 from 1,442 reviews, with positive Trustpilot reviews. gartner.com
- Ease of use8/10
14-day free trial without a credit card; reviewers praise the user-friendly interface. seranking.com
- Pricing value6/10
Core plan $129/month ($103 annual) and Growth $279/month; only a trial, and reviewers find allowances complex. seranking.com
- API and integration quality8/10
Documented API with keyword, backlink and domain endpoints, included in plans, plus MCP support for many AI tools. seranking.com
- Solves the problem it claims to solve7/10
Delivers SEO and AI visibility tracking; an independent review notes gaps when scaling and confusing allowances. searchenginewatch.com
7.4/10 is the mean of the 5 criteria that apply. Scored on the five-criteria rubric v1, 29 September 2026. How scoring works
Pricing
- Rank tracking for 500 keywords
- Website audit
- Keyword research
- On-page SEO checker
- Backlink checker
- Rank tracking for 1,500 keywords
- Competitor analysis
- Content editor
- AI writer
- Social media management
- Rank tracking for 5,000 keywords
- White-label reports
- Lead generator
- API access
- Advanced agency tools
Key Features
- Rank tracking across traditional and AI search engines (ChatGPT, Gemini, Perplexity)
- Comprehensive website audit with actionable recommendations
- Keyword research and grouper tools
- AI-powered content editor and writer
- White-label SEO reports and lead generation for agencies
- Backlink checker and competitor analysis
- MCP integration for Claude AI workflows
Pros & Cons
Pros
- Covers both traditional SEO and emerging AI search visibility (GEO) in one platform
- Trusted by 40,000+ agencies with a strong track record
- Competitively priced compared to Semrush and Ahrefs
- Includes white-label and agency-specific tools
- Modern MCP/Claude integration for AI-assisted SEO workflows
Cons
- Data depth for backlinks and keyword index still lags behind Ahrefs and Semrush
- Some advanced features require higher-tier plans or add-ons
- AI search tracking tools are relatively new and still maturing
SE Ranking is a well-rounded, mid-market SEO platform that punches above its price point, especially for agencies. Its recent expansion into AI search visibility tracking (ChatGPT, Gemini, Perplexity) makes it forward-looking, though it still trails the top competitors in raw data scale. A strong choice for growing businesses and agencies seeking comprehensive SEO coverage without enterprise pricing.
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SE Ranking Comparisons
Head-to-head comparisons featuring SE Ranking.
Competitors to SE Ranking
Other tools in the seo category worth comparing.
Semrush
7.2/10The all-in-one SEO and AI visibility platform used by 10M+ marketers to dominate search across traditional and AI-powered channels.
Ahrefs
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Moz Pro
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Surfer SEO
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